Direct Marketing
Direct Marketing Campaigns that Deliver
Tired of spraying and praying with your direct marketing campaigns? Ready to start targeting your ideal customers and reaching them with high-conversion offers?
Trust Science® is the solution for improved conversions, larger deals, and reduced costs.
Configurable to target your ideal customers, Trust Science’s lead acquisition platform leveraging our depth of experience in credit risk and our proprietary explainable AI risk and propensity models to bring you leads that will actually help you grow, aligning risk and marketing to find and convert more opportunities.
Trust Science® is the solution for improved conversions, larger deals, and reduced costs.
Configurable to target your ideal customers, Trust Science’s lead acquisition platform leveraging our depth of experience in credit risk and our proprietary
INCREASE APPROVAL + RESPONSE RATES
Score & Response Models
At Credit Bureau+™ by Trust Science® we use our flagship Six°Score™ models both for decision underwriting and for marketing campaign prospect screening.
The alignment of underwriting and marketing criteria ensures the highest approval rate of responding prospects.
Six°Score™ models evaluate and prescreen a prospect list, prospects are then further optimized by our propensity model to determine your marketing campaign list, maximizing efficiencies.
INCREASE APPROVAL + RESPONSE RATES
Score & Response Models
IDENTIFY PROSPECTS
Multi-Data Source Solution
Trust Science leverages multiple data sources to give you a more comprehensive view of a prospect’s risk and propensity to book, before you buy.
IDENTIFY PROSPECTS
Multi-Data Source Solution
CUSTOM DECISION RULES
ML-Powered Customization
Powered by the Credit Bureau+™ platform, our ML models deliver increasingly targeted campaigns, finding creditworthy and higher conversion clients tailored to your decisioning rules.
CUSTOM DECISION RULES
ML-Powered Customization
HIGH CONVERSIONS
Market-Proven Results
We’ve helped lenders like you get up to 4x better conversion rates, increase average loan size by over 35%, and reduce defaults by over 20%.
